We wanted to let Max Dowman bloom in the shadows but he has become hard to ignore | Barney Ronay

This most modern and well-honed of footballers will not be able to escape the spotlight in an age of constant scrutiny but looks equipped to handle it The poet Jorge Luis Borges wrote a famous short story about a society that had become so good at making maps, so obsessed with capturing every detail, that its rulers decided the only way to do the job right was to make a lifesize map of its entire empire, which could then be laid out across the actual land from coast to coast.

Imagine a map of Britain the exact same size as Britain, showing every branch of Greggs, every nail bar, every Vape shop in perfect detail.

Only then can we really see what Britain looks like, by standing on a fake Britain laid over the top of actual Britain.

Borges was writing in the 1940s, at a time when people were fascinated by the mechanised future, with its new forms of measuring out the world: the wireless, the 30mph motorcar, the rise of Big Tape Measure.

And to be fair, the mega-map is a pretty accurate vision of our own fully networked present, a place where you can snoop around a village in Mozambique from your laptop in Egham, where no one ever stops committing acts of minute self-surveillance, even if they think they’re just searching “what is beetroot?” on the internet.

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