Market Days With Movies light up grassland tourism in Ordos

The opening ceremony of cultural tourism event Market Days With Movies is held in Ordos, north China's Inner Mongolia Autonomous Region, on September 23, 2026. /Photo provided to CGTN The opening ceremony of cultural tourism event Market Days With Movies is held in Ordos, north China's Inner Mongolia Autonomous Region, on September 23, 2026. /Photo provided to CGTN The cultural tourism event Market Days With Movies has kicked off on the grasslands of Ordos in Inner Mongolia.

Combining free public outdoor film screenings with grassland markets, the event is attracting visitors through a blend of cultural experiences and shopping to boost rural tourism.

The opening ceremony featured folk performances showcasing local grassland culture, drawing crowds of visitors.

A Mongolian heritage performance is staged at the cultural tourism event Market Days With Movies in Ordos, north China's Inner Mongolia Autonomous Region, on September 23, 2026. /Photo provided to CGTN A Mongolian heritage performance is staged at the cultural tourism event Market Days With Movies in Ordos, north China's Inner Mongolia Autonomous Region, on September 23, 2026. /Photo provided to CGTN Centered on film culture, the event hosts six themed market zones: film experience, local farm produce, fun grassland sports, intangible cultural heritage, lifestyle aesthetics and cashmere art.

It offers visitors an immersive grassland getaway.

On the autumn grasslands, visitors can wander through film-themed corridors and enjoy classic movies at free public outdoor screenings.

At the market, guests can scan QR codes for movie coupons offering 20 yuan ($3) off when spending more than 30 yuan ($4.5).

The coupons are valid at cinemas across Inner Mongolia.

A visitor shows pomegranates from the Market Days With Movies event in Ordos, north China's Inner Mongolia Autonomous Region, on September 23, 2026. /Photo provided to CGTN A visitor shows pomegranates from the Market Days With Movies event in Ordos, north China's Inner Mongolia Autonomous Region, on September 23, 2026. /Photo provided to CGTN For the harvest season, a local produce market serves roast lamb, traditional stews and other regional dishes, alongside high-quality farm goods from Inner Mongolia.

Visitors can taste local food and join in with light activities like games of tug-of-war.

Other zones showcase traditional handicrafts, original artworks and creative cashmere products – high-quality cashmere wool is a signature local product of Ordos.

Hands-on workshops and art sessions help visitors explore local industries.

Visitors join in with light activities at the Market Days With Movies event in Ordos, north China's Inner Mongolia Autonomous Region, on September 23, 2026.