Guardrails key to unlocking AI gains for enterprises: Airtel Business CEO

The architecture and methodologies for safely deploying Artificial Intelligence will continue to evolve, as was the case with previous technologies, and adequate guardrails will pave the way to unlock strong productivity gains from AI, Airtel Business CEO Sharat Sinha said.

On the government's plan to soon release a consultation paper on AI regulation dealing with issues like tech safety, deepfakes and a human-first approach, Sinha said it was "a step in the right direction".

"We work very closely with both government regulators, as well as our customers, to make sure that whatever we do is compliant, and we play a positive role in bringing out such specifications.

So, that will continue to be our effort," he told PTI.

Sinha said the company would like to see regulation that enables infrastructure to drive right business outcomes, "so that people can safely deploy AI, and also leverage AI to create more productivity in the country".

Airtel, he added, "will be playing a positive and