"Taylor Swift Effect": Indiana Professor Explains Caitlin Clark’s Huge WNBA Social Media Impact
Caitlin Clark helped drive WNBA social media views to 1.96 billion in 2024.
Indiana professor Ryan Brewer compares her popularity to the “Taylor Swift effect.”
5News aggregated this summary from the outlet’s public feed. The full article, with all the context, is on sports.ndtv.com — the content belongs to NDTV Sports.