Entertainment

Nike’s New NBA Collection Lets Fans Shop Player-Worn Gear for the First Time

Variety · September 18, 2026 at 11:27 AM

Nike’s New NBA Collection Lets Fans Shop Player-Worn Gear for the First Time

Ahead of the NBA season opener on Oct.

20, Nike has just released “Standard Issue,” its latest pro basketball collection.

The collaboration is set to introduce a “new look for the league, reimagining how team identity and basketball culture are expressed across players, teams and fans,” according to

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Nike’s New NBA Collection Lets Fans Shop Player-Worn Gear for the First Time

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