Gabito Ballesteros Presents His New Label HitKidz Records With the Launch of Its First Artist, Kanito Escalante

Mexican music star Gabito Ballesteros has launched his own record label, HitKidz Records, debuting its first release this Thursday (August 20) with the track “Cali” — a collaboration featuring Kanito Escalante , his first signed artist, alongside Calle 24, El Bogueto and Ballesteros himself.

“Kanito has something you can’t learn anywhere.

He has talent, a hunger for creation and, most importantly, his own unique style,” Ballesteros says about the young debut artist.

Originally from Puerto Peñasco, Sonora, Enrique Escalante (his real name) — who is currently 15 years old — began experimenting with music at a very young age, sharing it on TikTok, a platform where he quickly gained popularity.

“I’m really excited to start this new chapter with HitKidz and to have my first single coming out.

For me, this is a huge opportunity to develop my music and grow as an artist with a team that believes in me,” Escalante says.

“It also means a lot to have Gabito as a mentor.

He’s someone I admire and respect greatly for all that he’s achieved, and to be able to learn from his experience and have him close during this process is very special.

I can’t wait for people to hear what we’ve been working on and to discover who Kanito is.” The music video for “Cali,” premiering at 8 p.m.

ET, features the four artists in a tropical setting on the beaches of Cali, Colombia, performing this love and conquest-themed track that blends smooth rhythms with rap and urban sounds.

In an interview with Billboard Español , Ballesteros talks about his new label and how he plans to use to elevate emerging talent.

How long have you been working on the HitKidz project? I’ve been working on HitKidz for quite some time now.

It’s a project I’ve wanted to build carefully and do right because, for me, it’s not just about releasing music, it’s about creating a label where we can develop artists and give them the tools and opportunities they need to truly grow.

And above all, forming a new family [following in the footsteps] of my brother Nata [Natanael Cano] and the corridos tumbados movement.