Jayden Daniels tells LSU to keep his name out of its mouth in wild No. 5 jersey feud involving NIL

Washington Commanders quarterback Jayden Daniels has decided to start a legal war with his former school, LSU, over the rights to his name, image and likeness — and it all stems from the use of his former college jersey number.

Yes, the Heisman Trophy winner is trying to distance himself from the LSU football program and prevent the school from using promotional material related to his time in Baton Rouge.

Why? Because LSU is allowing current cornerback D.J.

Pickett to wear the No.

5 jersey this upcoming season, a number Daniels believes should not be worn due to what he accomplished during his time on the Bayou.

Earlier this month, an attorney representing Daniels sent a cease-and-desist letter to the LSU athletic department detailing a list of demands regarding the school's use of Daniels' NIL.

In the letter, first reported by ESPN and confirmed by Fox News Digital-OutKick, attorney Adam Kenner was very specific about what he expects from LSU moving forward.

"Accordingly, LSU must immediately cease and desist from any further issue use, display, publication, distribution, promotion, commercialization, or other exploitation of Mr.

Daniels' NIL in any manner or medium," Kenner detailed in a letter to AD Verge Ausberry.

"Any use of Mr.

Daniels' NIL occurring after LSU's receipt of this notice will be deemed knowing and willful and will be pursued vigorously through all available legal and equitable remedies, without further notice." I think it's pretty easy to tell that this kerfuffle is not going away any time soon.

After Daniels won the 2023 Heisman Trophy, the clock started ticking on when LSU could potentially retire his jersey number.

Under LSU's policy, there is a five-year waiting period before that discussion can take place.

But that doesn't mean LSU can't allow another player to wear the number in the meantime.