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Entertainment

How A+E Global Media Is Leveraging The “Extraordinary” Power Of K-Pop Stars

Deadline ·
How A+E Global Media Is Leveraging The “Extraordinary” Power Of K-Pop Stars

EXCLUSIVE: A+E Global Media is leaning into the “extraordinary power” of K-pop, and has been for some time.

International boss Patrick Vien and Korea chief Youngsun Soh detailed a strategy that taps into the popularity of K-pop stars from those first breaking through at local agencies to when they become global success stories.

They were […]

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5News aggregated this summary from the outlet’s public feed. The full article, with all the context, is on deadline.com — the content belongs to Deadline.

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