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Technology

LinkedIn says its AI slop button is working

Engadget ·
LinkedIn says its AI slop button is working

The platform will now alert users when their posts have been reported using the tool.

LinkedIn LinkedIn recently began testing a dedicated reporting tool for AI slop . After only a few weeks, the company says it's already improving the quality of the posts people see in their feeds.

The "seems like AI slop" button has been used more than a million times since its launch, LinkedIn's Chief Product Officer Hari Srinivasan shared in an update . "Members are now experiencing 40% less views on what we classify as AI slop from just a few weeks ago," he wrote.

The company has so far been cagey in sharing exactly how it's using user-generated reports to weed out supposed slop. Srinivasan said LinkedIn uses "many signals" to determine the reach of a post and that it has "built safeguards to help prevent individual feedback from being used to unfairly target other members." The platform has previously made algorithm adjustments to reduce the reach of posts with common AI phrasing, like "it not X, it's Y."

Still, a 40 percent reduction in views would suggest that the new reporting tool is having some effect. Now, the platform is also introducing a new notification that will alert users when a post they've shared was reported by other users as seeming like AI slop. It will be available in the app's "post analytics" feature, according to a screenshot shared by Srinivasan.

While AI slop has plagued just about every social media platform, LinkedIn has become notorious for being particularly filled with AI-generated posts. A study from AI detection company Pangram estimated that more than 40 percent of longform posts on the professional network were likely the work of AI.

The Microsoft-owned platform has also at times explicitly encouraged its users to take advantage of AI writing tools. The company has introduced several LLM–powered features over the years, including a prominent button that allowed people to "enhance" posts and messages using AI. LinkedIn removed the feature when it rolled out the AI slop reporting tool.

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