Prime Video Unveils Landmark $2 Billion-Plus Investment in Latin American Entertainment
The multi-faceted three-year investment plan encompasses programming, live sports streaming, digital store expansions and local creative infrastructure across Mexico, Brazil, Argentina, Colombia and Chile
Prime Video has unveiled a landmark $2 billion-plus investment plan in Latin American entertainment spanning 2027 to 2030 in a concerted bid to increase viewership and engagement.
The move comes in what is considered the second fastest growing region for streaming in the world, with Netflix the clear frontrunner.
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