Jenny Hoyos wants to be your internet best friend. YouTube wants to make that easier.

Jenny Hoyos wants to be your internet best friend.

That might sound ambitious for someone with more than 12 million YouTube subscribers .

But for Hoyos, the feeling of accessibility is a fundamental part of being a creator .

"I don't want to feel like someone that just shows [up] once a week or once a month," Hoyos told Mashable and other journalists during a roundtable at the Made On YouTube event in New York City on Wednesday.

"I want them to see, 'Wow, Jenny's accessible 24/7.

She is responding all the time.

She is posting every day, several times.'" Then she laughed.

"Does she sleep? Maybe not.

Not enough." SEE ALSO: MeganPlays has been on YouTube for 13 years.

Here's what she's learned.

Maintaining that level of intimacy with millions of people is, unsurprisingly, a lot of work.

At Hoyos' scale, it's also become a team effort.

"I basically have someone to do everything," she said.

"I don't think that there's a single task that I have to do [alone]." Hoyos has people helping with community posts and a community manager who assists with engagement and moderating unwanted comments.