Meta One bundles creator and business tools — for a monthly fee

Meta wants creators and small businesses to spend less time juggling tools — and pay a monthly fee for the convenience.

At its Sept.

14 launch event in New York City, the company introduced Meta One , a subscription service bringing publishing, analytics, customer-service and AI features to Instagram , Facebook , WhatsApp and Meta AI .

"We want to give people more flexibility and choice in what they can do," That's the idea behind the service, though its value will depend on how much subscribers are willing to spend.

Credit: Meta One What it costs Individual subscriptions range from $2.99 a month for WhatsApp Plus to $3.99 each for Instagram Plus and Facebook Plus.

Core bundles all three with expanded AI access for $7.99; Premium raises AI usage limits for $19.99.

Professional plans start at $14.99 for Essential, $49.99 for Advanced, $149 for Expert, and $499 for Max.

Essential includes enhanced profile links and verification benefits for eligible accounts.

Advanced adds scheduling, publishing, analytics, and shared-access tools, while Expert and Max increase allowances and support.

Pricing is per profile, so professional tools for both Instagram and Facebook require separate subscriptions.

The core apps and everyday Meta AI experience remain free.

Subscriptions do not remove ads.

Credit: Meta One Less work, fewer tools? For creators , the strongest pitch may be the ability to get routine work done in one place.

Advanced subscribers can schedule Instagram posts and Reels up to a year ahead and Stories up to a month ahead, upload content in bulk, and give others account access without sharing a password.