The powerful millionaires hiding in plain sight
That's the central question of an eye-opening new book, The Everywhere Millionaire , by two economists who have spent more than a decade researching the wealthiest Americans. Their answer challenges the popular narrative that America is in a new Gilded Age dominated by a small number of spectacularly rich billionaires.
Look beyond Silicon Valley. Look beyond Wall Street. There's a much larger class of wealthy Americans hiding in plain sight. They're all around the country. And, often, they got rich in mundane ways. They own car dealerships. They sell hot dogs and frozen mini-quiches. They run waxing salons. They supply fabricated metal and urinal cakes. They are dentists.
Collectively, these "Main Street millionaires" control much more wealth than the billionaire lightning rods who launch rockets into space, appear on manosphere podcasts, and have Hollywood movies made about them. Many of these millionaires have also grown rich enough to afford superyachts, 10,000-square-foot homes, and pet tigers. And the book suggests that, as a group, their political power can rival that of the billionaire "oligarchs."
At the center of their story is a quiet revolution in the American economy: the rise of a particular kind of private business. A few decades ago, these businesses collectively made far less money than Corporate America. But by 2011, they were generating more income than all traditional U.S. corporations combined — and accounting for most of the rise in the share of income flowing to the top "one percent."
The book estimates that there are about three million of these private business owners in the United States. And they're each, on average, worth around $25 million.
The Everywhere Millionaire paints a complicated picture of these millions of Main Street millionaires. Some embody the American Dream: self-made entrepreneurs who rose from rags to riches by offering consumers better products and services.
But there's also a darker side to the story. The book shows how many Main Street millionaires have used their clout to shape public policy in their favor. They've triumphed in major battles to lower their tax bills. And, in many industries, they've fought for — and often won — rules and regulations that can protect their profits and raise costs for consumers.
These multimillionaires are central to the story of inequality and political power in America. Yet they've been largely missing from the national conversation. Which is why the book's authors, Eric Zwick and Owen Zidar, sometimes call them the "stealthy wealthy." It helps that it rhymes.
The book spends a lot of time making this wealthy group less stealthy with statistics and stories. But Zidar and Zwick are more interested in understanding them than in portraying them as heroes or villains.
" They are the protagonists, but some of them are protagonists in the same way Tony Soprano is a protagonist," Zwick says.
The story of The Everywhere Millionaire begins back in 2014, when three young economists were toiling away in the basement of the U.S. Treasury Department.
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