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Martha Stewart’s New Launch Smooths the Appearance of Lip Lines

The Daily Beast ·
Martha Stewart’s New Launch Smooths the Appearance of Lip Lines

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Martha Stewart ’s skincare brand, Elm Biosciences, launched a little over a year ago, but it’s already built a loyal following.

The dermatologist-developed skincare line harnesses advanced ingredients to counteract oxidative stress, environmental damage, and inflammation while fortifying the skin barrier and targeting fine lines and laxity.

The current collection includes its bestselling A30 Elemental Serum , A30 Elemental Night Cream , and the Inner Dose Daily Skin Supplement .

Now, the 85-year-old lifestyle mogul is focusing on an area she thinks gets overlooked too easily: lip longevity.

Today, Elm Biosciences launched its new addition to the Elemetal family: the Elm Biosciences Elemental Lip Serum .

The skincare-makeup hybrid helps address signs of aging on the lips while making them smoother, plumper, and shinier.

During an intimate New York breakfast , Stewart told editors that the new formula is the secret behind her plump pout that fans always comment on in her selfies.

Her makeup artist, Nicole Daisy Toye , applies the product to her lips every time before putting on other makeup for a smooth canvas.

“I wanted a product that felt beautiful enough to wear every day while genuinely improving the overall appearance of my lips,” Stewart said.

“Our Elemental Lip Serum has transformed my lips.

They feel softer, look fuller, and have a smoother, healthier appearance.” The Elm Biosciences Elemental Lip Serum comes in three pigmented shades: Petal, a pink rose color; Mocha, a rich, chocolatey brown; and Blush, a warm peach shade.

The tint is sheer, giving you a hint of color with one swipe, but you can build opacity with a second coat.

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