Good Good's CEO went nuclear on Callaway after the brand cut ties over an ad scandal

Good Good's Garrett Clark was featured in a controversial ad.

Jared C.

Tilton/Getty Images Good Good's CEO blasted Callaway after the golf company cut ties with the YouTuber group.

Matt Kendrick said Callaway asked Good Good to "take the fall" for a controversial ad.

The fallout from the ad was swift and has had wide-reaching implications for Good Good's business.

The beleaguered CEO of Good Good just publicly blasted Callaway after the golf company ended its partnership with the YouTuber group over a controversial ad.

"Interesting that @CallawayGolf asks us to make an ad then approves it then asks us to take the fall then drops us in a coordinated media blitz and covers it up by giving a million dollars away thinking everyone will be ok with it," Matt Kendrick wrote in a post on X .

Callaway didn't immediately respond to requests for comment.

The post publicly calling out a former corporate partner was notable for its brazenness.

It's the latest head-spinning episode of the fallout from a Good Good ad with the golf equipment giant.

Good Good, which produces high-energy golf videos popular with 25- to 34-year-olds, had been considered a big success story in the creator economy.

In 2025, it raised $45 million from Creator Sports Capital and others.

The controversial promo depicted one of the group's cofounders, Garrett Clark, running toward a female member of the group, Alexis Miestowski, and shoving her to the ground.

Standing over her, he says, "Do not touch my new driver," before picking it up himself and hitting a shot.