Streaming & Local Film Propel Major Asian Markets To $15B Content Spend This Year – MPA
Streaming and local film are set to send spend on content in seven major Asian markets over the $15B mark this year, according to a study.
Media Partners Asia (MPA) reports that content investment will rise from $14.8B in 2025 to $15.1B this year and on to $15.4B in 2031.
While TV currently accounti
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