A 23-year-old made his first $3 selling sweatshirts on TikTok. 2 years later, he's earning 6 figures as an affiliate.
Talon Krebs began earning money through TikTok Shop while he was a student at the University of Nebraska.
Talon Krebs Talon Krebs discovered TikTok Shop's affiliate program as a college student.
He started making videos with a couple hundred dollars and earned commissions on tagged products.
Today, he earns six figures as a TikTok Shop affiliate and is developing his own brand.
Talon Krebs was sitting in an 8 a.m. college class when he realized one of his TikTok videos was taking off.
A few weeks earlier, he'd posted a video about a digital business card available through TikTok Shop.
When he glanced at his phone during class that February morning, he saw he had already earned $100 in commissions that day alone.
"I was blown away," the 23-year-old told Business Insider.
"That was my biggest day already." The video kept gaining traction.
By the end of February, he'd earned more than $10,000 in commissions from the product.
Krebs, a University of Nebraska alum who graduated in May 2026, now works full time as a TikTok Shop affiliate.
He promotes products in short-form videos and earns a commission when someone buys through his shopping link.
The gig earned him six figures last year, according to a 1099 form reviewed by Business Insider.
Starting with a few hundred dollars and a personal TikTok account TikTok offers affiliates more than one path into its shopping program.
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